Services

My primary objective is to support companies and individuals in achieving their career goals and bringing their projects, ideas, and dreams to life. I take a holistic approach, collaborating closely with clients to understand their specific needs and tailor my services accordingly. By leveraging my diverse skill set and experience in project management, administration, photography, graphic design, travel management, and the music and tourism industry, I offer a comprehensive range of services to meet their unique requirements.

My goal is to create success by utilising authentic material and showcasing the uniqueness of each entity, regardless of the industry. In a world oversaturated with meaningless content, recycled advertisements and manipulative tactics, I find fulfilment in collaborating with qualitative businesses and individuals who take pride in their skills and services, who inspire me, and with whom I can genuinely align my values.

Despite the below information perhaps being a little overwhelming, feel free to ask me about any part of it and I will be happy to give you real-life examples and perhaps an anecdote or two about the "behind the scenes" reality of this work.

Tourism Industry

I enjoy crafting and organizing captivating activities and tours through analysis, research and negotiation with local providers and authorities, implementing seamless processes on location through creative problem-solving. My expertise extends to setting up and managing booking systems, incorporating diverse tours, activities, and accommodations across various online platforms, and developing an engaging website. My dedication to customer care ensures personalised attention to custom requests and day-to-day customer interaction and care, while captivating potential clients with daily compelling on-location content on social media and booking pages. I use my skills in graphic design, photography, and videography to enhance the visual appeal of the tours, and sending clients away with invaluable memories.
Furthermore, I am adept at negotiating and onboarding external agencies and third-party providers, handling contract drafting and administrative tasks with a german-japanese attention to detail. It inspires me to embrace location-specific responsibilities such as equipment and infrastructure maintenance, animal care, animal training and any other task which allows me to keep learning and optimising. With a holistic approach to tourism management, I contribute to the success and unforgettable experiences for both businesses and travellers.

Recommendation

Head of Business and Development
March 2022 - January 2023

Craig Robertson

Owner of Snowdog Arctic Adventures

July 2022 (after volunteering period, before real work started)

"Sanja came to join us towards the end of Winter, and we still had enough snow to enjoy a little Dog Sledding and some Snowmobile adventures. From her arrival, Sanja was enthusiastic and enamoured by our Huskies. She soon became one of the pack, and you could always find her somewhere with some of our dogs, grooming, playing, and generally spending quality time with them.

As we learned more surrounding Sanja's extensive skillset, she was able to offer much more than only caring for the dogs. Her photography, graphic design and video editing skills were a real blessing for us. Coupled with a firm understanding of Social Media Marketing, it produced an array of encapsulating media for us, which we continue to use as it has made significant results.

When Sanja was with us, we built the framework for our clients' elaborate, high-end tours from Lapland to Lofoten. She has contributed to many stages of planning and executing these sometimes complex and involved excursions, which continue to benefit our clients and us immensely.

We also had significant issues with our booking system and its integration into the website (which Sanja also rebuilt for us! :)). She assisted in guiding us through an intricate web of technology resulting in a successful restructure and organisational refit, resulting in many antiquated silos back in motion.

Overall, she is a kind, warmhearted and conscientious person with a strong and knowledgable work ethic, second to none. She can start working at 4 am or finish working at 4 am. She will try her best if something is interesting, beneficial, and worthwhile doing. The results for us were compelling. However, please don't ask her to cook :)"

Source

Tourism Consulting and Strategic Planning
- in depth analysis of current issues and unused potential
- research of on location tourism and competition
- research and implementation of tailored problem solving
Process Optimisation and Efficiency
- analysing and refining operations
- optimising processes and daily operations
Activity and Tour Creation
- researching, designing and organising activities and tours including negotiations with 3rd parties and logistical set-up
- implementing timely limited opportunity dependent activities
Booking System Setup and Management
- setting up and overseeing/managing the booking system
- integrating various booking platforms for an optimised booking process and organised back-end
- implementing various 3rd party booking platforms widening the online presence and recognition
- managing and acquiring new reviews, overseeing post-tour customer care
- overseeing day to day logistics, customer inquiries, last second and custom requests and on location logistics
Negotiation, Contract Handling and Administration
- negotiating with external agencies and third-party providers
- handling contract drafting, payment deadlines
- book-keeping
Website Development
- finding the platform, creating and developing the website, arranging tours and information in a comprehensive and organised matter
- search engine optimisation (SEO); email management, overseeing website analytics
- writing promotional and informative texts, policies, creating on location photo and video material and graphics for flyers, infographics and social media
Customer Care and Personalisation
- creating personalised itineraries and logistics for customers entire stays
- providing customer service and support over email, phone and in person
- entertaining and educating gusts in person - before, during and after the tour
- capturing customers in photo and video for social media, website and their own memory, increasing chances for positive reviews and returning customers
- providing local information about other activities, arranging local transport and any other favours (if within manageable scope)
Content Creation
- running daily live stories on various platforms to engage (potential) customers in a consistent matter
- creating captivating content based on the life and activities on location, while including offers of tours and services
Social Media Marketing and Management
- managing various social media (Facebook, Instagram, Youtube) and tourism platforms (TripAdvisor, Viator, Airbnb, Google Info Box) and connecting tour and activities offers through them (Facebook and Instagram Shop, Trip-advisor tour integrations, Airbnb Experiences and Accommodation)
- engaging with customer requests, fan comments and providing on demand content
Graphic Design and Visual Enhancement
- doing photo and videography from land and air (drone) of the highlights as well as daily life on location
- creating informative graphics, flyers, signs, emergency procedure papers and creative approaches presenting the tours and requesting reviews
- editing promotional videos with tours and prices, as well as time-specific activities
Location-Specific Tasks and Optimization
- equipment maintenance and infrastructure management
- any new challenges such as caring and training of animals, researching and developing architectural projects in extreme weather and environmental conditions, changing runners on a snowmobile or driving a tractor - i do very much enjoy learning new skills
Airbnb Accommodation Management
- renovation, decoration and transformation of property for renting
- creation photo material of property
- setting up of Airbnb listings with all data, texts and settings
- creating signs, infographics and navigational material
- handling day to day guest communication, new bookings and custom requests
- greeting guests, involving them in local activities and tours
- coming up with creative ways to improve accommodation bookings as well as tour and activity booking
- maintenance, cleaning and occasional fixing of properties

Music Industry

As an artist manager, I excel in strategic and creative consulting, providing comprehensive support to help artists thrive in the music industry. My expertise in tour and stage management ensures seamless events and unforgettable experiences, having overseen activities in over 25 countries. Additionally, my proficiency in graphic design and social media marketing (and management) enhances artists' visibility, boosting their reach to wider audiences. On the administrative front, I am well-versed in license and contract drafting, skillfully negotiating with external parties in the TV, film, sync, and event industries. Dealing with copyright infringement and navigating digital music platforms, I safeguard artists' work and secure fair royalties. But most of all - beside the traveling - it inspires me to help artists on their unusual and creative ventures, implementing new and unique approaches while navigating the ever changing landscape of the music and entertainment industry.

Recommendation

Head of Business and Development
August 2016 - September 2021

Stephen Benedict (Ben) Watkins

Owner of Juno Reactor

August 2020

"It is my pleasure to introduce you to Sanja Music who single-handedly has made an impressive turn around in the development of my main project Juno Reactor. I have known Sanja for over 5 years during which time she worked as a Tour manager to an 18 piece show (not an easy task even for the most experienced tour manager), Stage manager, and finally Manager for Juno Reactor.

I have been consistently impressed with Sanja’s ability to pinpoint problems, research alternative paths, find and these new possibilities with a great attitude solid workflow.

Sanja is highly intelligent and equally motivated. Sanja is a fast learner and has shown the ability to digest large volumes of information & data. Miss Music has demonstrated the ability to articulate information and ideas in both the verbal and written forms, speaking many languages has also helped enormously when we have been touring Europe and Japan.

Sanja has also been effective in her efforts to engage the media, Promoters, agents, TV and Film companies we outreach to. She has been able to not only write interesting press releases, but she is also a skilled Photographer, edit in 3D and 2D, her computer skills are not only knowledgeable but also artistically creative in all media. Writing up contracts, budgeting tours, and film sessions, travel arrangements, organizational meetings are all within her purview.

She is willing to take risks. She will reach out to people and involve them with projects. I particularly appreciate Sanja’s willingness to take the initiative and come up with so many new pathways and ideas.

Sometimes work colleges can become bland and ordinary, this will never be the case with Sanja, as for conversation and subject matter is as sharp as a knife, witty and also insightful."

Source

Artist Management and Consulting
- strategic and creative consulting on day to day decisions
- research and implementation for new endeavours/projects
- navigating intercultural communication and diverse music markets
- adapting strategies for international success and understanding cultural nuances
- staying up-to-date with industry trends and new technologies in the music business
- adapting to changes and challenges in the ever-evolving music and entertainment landscape
- providing individualised care and guidance to artists in their personal and professional journeys
- handling any other administrative tasks related to artist management, contracts, and negotiations
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Event Management
- researching through various mediums and "cold calling"
- independently finding and liaising with 3rd party event promoters, agencies and organisers
- contract draw-up and negotiations (deposit, travel expenses, rights, all other details)
- overseeing the payment and promotion process
- creating promotional material and sharing it on social media platforms
Tour and Stage Management
- organising travel logistics (international and local), budgeting, overseeing visa processes and any other needed permissions
- organising additional out-of-work activities and travel for artists when on tour
- enforcing all contract approved light/sound/stage agreements, equipment hire, safety standards
- overseeing everyones real-time travel and assisting 24/7 during travel and tour
- accompanying artist to all events, ensuring all contract conditions are met
- creating video and phot content as well as live filming for social media and promotion during show, as well as being on call for any needs of the artist during the performance
- stage managing a choreographed performance of up to 15 people in led light costumes, partly on stilts, with confetti and CO2 guns; helping with changing of costumes between performances, loading up confetti guns, leading performers in bigger costumes onto stage, timing everyone to stay completely in sync
- accompanying and filming pre and post performance walks, fan meet and greets and photo sessions
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Social Media Marketing and Management
- setting up and managing various platforms, engaging and responding to fan messages and requests (Facebook, Instagram, Twitter, Youtube, Clubhouse, ...)
- socialising with fans and implementing their requests and wishes in creative fan related activities (premieres, chat-rooms, VR meet-ups, Q&A, fans stories related to the artists work etc)
- creating captivating and engaging content based on current work and historical stories, events, and work; digging through the internet for long forgotten material and artistic work
- filming and photographing artist on travels, creating interesting situations, socialising opportunities and experiences and sharing these on social media
- researching and introducing artist to new platforms (clubhouse, blockchain based platforms, anything else thats new and exciting) and researching and implementing the knowhow of succeeding on them, inviting fans and others to join, creating events or any other activities on the platforms
Music Platform Management
- setting up and maintaining (or regaining control of and updating) various music media platforms and DSPs such as Spotify, iTunes/Apple Music, Soundcloud, Bandcamp, BandsInTown, Youtube, Vimeo...
- regaining control and permissions (licenses) for some of the platforms due to artists historic irresponsibility and gullibility
- researching, correcting and cleaning up musical works metadata, tags, release year and involved artists/performers as well as duplicated (or more) ISRCs and UPCs
Historical Music Catalog Management, Copyright Infringement and Licenses
- researching, locating and assembling a repository of several hundred music pieces from the last 40 years of artists career, tracking down expired licenses and old contracts form partly vanished labels
- researching and enforcing labels to clean up unlicensed material, out of license material (renewing license -> researching, drawing up and enforcing fair licenses for artist), out of permitted territory sales, research on all the "back-end" of music platforms and historical verbal or unclear permission giving by artist
- periodically combing through platforms such as Youtube, Soundcloud and Facebook going through the process of copyrighted music removal, tracking down illegal remixes and other for profit derivates of artists work and having the work removed
- clearing up license claims and misuse by old and dysfunctional labels, royalty dunning (2 year long process of research and "negotiations" resulting in upper 5 figures of repayments dating back up to 20 years in favour of artist)
Contracts and Licenses Draw-up
- drawing up (from scratch) licenses for labels, collaborations, and TV/film/video game productions
- negotiating with publishers, agents, lawyers and labels to achieve the best and fairest deal for the artist
- providing customer service and support over email, phone and in person
- drawing up (from scratch) event booking contracts and negotiating with agencies and promoters on negotiable and no negotiable conditions significantly raising the financial security and confront standard of the artist
- handling other agreements such as cover art, permissions, other agreements
- researching and re-negotiating decades old publishing contracts and outdated conditions
Label creation
- researching and interviewing best (and invitation only) digital distribution services, negotiating terms and conditions on historic and new catalog including all details
- researching and arranging transfer to a new digital distributor (with consulting and help of lawyers)
- finalising agreement and contract with new distribution service
- creating a year long marketing and release plan for the label
- researching and negotiating the remastering process for historical works
- finding and setting up interviews and connections for a successful start of promotion
- creating a 3D VR (virtual reality) world for the label launch, connecting with people from the VR and music industry and organise a VR event
- researching and negotiating with block-chain music platforms for parallel releases to traditional platforms (and successfully negotiating this condition with the main digital distributor)

Small businesses

As a versatile and proactive freelancer, I offer a comprehensive suite of services to supercharge your small business, encompassing more than just the usual. With a keen eye for optimizing processes and structures, I'll help reinvigorate your operations for peak efficiency. From conducting thorough research and on-location assessments to implementing necessary improvements, I'm not afraid of tackling new challenges and learning along the way. Let me handle the nitty-gritty of administration, contracts, and paperwork, leveraging my proficiency in Word, Excel, Google Editor Suite, and Adobe programs. Experience with project management software like monday.com and booking systems like checkfront.com ensures smooth operations, while my creative problem-solving skills ignite innovative solutions to keep your business ahead of the curve.

Being on the extremely empathic end, I thrive on engaging with customers to understand their needs, preferences, and desires (and seeing their smiles!). With this insight, I take delight in crafting engaging products, devising compelling advertisement strategies, and brainstorming exciting new activities tailored to captivate your audience.

Content Creation
Social Media Marketing and Management
Management of industry-relevant platforms
Customer Care and Personalisation
Website Development
Search Engine Optimisation (SEO)
Online Booking System Setup and Management
Tourism Consulting and Strategic Planning
Music Industry Management
Graphic Design
AR and VR Experience Creation

Individuals

As an experienced professional with a diverse background and a passion for embracing different environments, I might bring a unique perspective to the table offering a comprehensive array of services to elevate your personal career and ventures. Whether you require virtual assistance to streamline your schedule, travel logistics expertise to plan your next adventure seamlessly, or research and implementation support to turn your ideas into reality or solve an issue or problem that keeps you form reaching your full potential. My skills in photography and videography can capture your special moments and with compelling graphic design and XR experience, I can help turn your ideas into reality.

As an experienced professional with a unique approach, I specialize in helping people overcome challenges that often intersect with their personal issues, traumas, or mental struggles. Through in-depth research and understanding, I support individuals in breaking free from damaging behaviors, empowering them to unleash their full potential and achieve their goals. My expertise allows me to offer new perspectives and innovative ideas, providing fresh insights to reach their desired outcomes. As a personal assistant, I go the extra mile by traveling to locations, managing social media, and creating engaging content. Additionally, I take on various tasks, from finding the perfect gift for a family member's birthday to utilizing 3D scanning and modeling to create interior renovation plans should the situation demand it.

Career Strategy and Creative Solution Providing
Personal Branding and Online Presence
Personal (and Virtual) Assistance
Travel Management and Assistance
Creative Content Creation
Social Media Influence Assistance
Portfolio Development
Lifelong Learning and Skill Development